AI, innovation and emerging markets: What to expect from Arabian Travel Market 2025

As expertise, rising locations and demand for luxurious journey reshape the worldwide tourism trade, all eyes flip to Dubai for the Arabian Journey Market (ATM) 2025, the Center East’s main journey and hospitality commerce present.
Happening from 28 April to 1 Might on the Dubai World Commerce Centre, 2,600 exhibitors are anticipated at this 12 months’s ATM, together with tourism boards, airways, motels and tech suppliers from throughout the globe.
With ministers, executives and entrepreneurs additionally in attendance, ATM is a key second within the trade’s calendar for trendspotting, deal-making and planning.
It additionally provides a front-row seat to what’s subsequent for journey worldwide.
ATM provides a record-breaking platform for world tourism
Now in its thirty second version, ATM has advanced into one of the influential occasions within the trade.
Final 12 months’s 2024 version set a brand new benchmark, welcoming over 46,000 attendees from greater than 160 international locations. The record-setting numbers mirrored renewed world curiosity in Center Jap locations, in addition to a wider trade shift towards expertise and transformation.
The 2025 occasion continues this momentum with a full schedule of panel talks, networking occasions and exhibitions spanning sectors from aviation and lodging to wellness, hospitality and MICE (conferences, incentives, conferences and exhibitions).
Innovation and entrepreneurship take centre stage
This 12 months’s theme, “World Journey: Creating Tomorrow’s Tourism By way of Enhanced Connectivity,” units the tone for a programme targeted on how the trade can adapt to altering expectations.
Synthetic intelligence can even take centre stage, with classes exploring how AI is reshaping customer support, itinerary planning, flight scheduling and extra.
Panellists comparable to Cassie Kozyrkov, Google’s first chief choice scientist and a famend AI knowledgeable, and Paul Griffiths, CEO of Dubai Airports, are lined up for classes discussing expertise within the age of disruption and innovation.
Startups will play a outstanding function, too. The ATM Begin-Up Pitch Battle returns, providing early-stage firms a high-profile platform to pitch their concepts to traders.
In the meantime, many manufacturers are anticipated to showcase instruments aimed toward bettering effectivity and personalising the journey expertise – key developments in luxurious journey, particularly.
Luxurious journey and regional ambitions form the way forward for the trade
Outdoors of AI, anticipate luxurious journey to dominate discussions.
The sector is surging, with estimates that it may attain €3 trillion by 2032, led by high-net-worth people from key markets within the Center East and Asia.
As these travellers search more and more bespoke and unique experiences, exhibitors representing top-tier hospitality manufacturers and locations are responding with curated packages, high-end partnerships and domestically rooted methods.
ATM can even discover how luxurious tourism can align with sustainability and group inclusion, in addition to the methods rising locations are benefiting from improved connectivity and the event of boutique and eco-minded experiences.
The occasion can also be a platform for coverage. This 12 months, leaders from throughout the Gulf are anticipated to convene to debate points starting from visa reform to tourism funding and infrastructure.
As international locations within the Gulf Coast area, together with Saudi Arabia, the UAE and Qatar, broaden their tourism ambitions, these discussions may assist to form a cohesive regional method at a pivotal second.
For these working in journey tech, hospitality, coverage and extra, ATM 2025 is shaping as much as be a primary take a look at tourism’s future – and a showcase of the folks and locations making ready to steer it.